On the RED Team
Belvedere Vodka has joined forces with (RED)TM for (BELVEDERE)RED. Starting this coming holiday season, they’ll release a specially designed bottle, and half the proceeds from its sales will go to The Global Fund to Fight AIDS, Tuberculosis and Malaria. The partnership will be celebrated tomorrow night with a pre-Grammys event featuring a live performance by Usher (the celebrity ambassador for the initiative) and an installation by critically acclaimed artist, Carsten Holler. (BELVEDERE)RED will be available as of September 2011.